Volkswagen to launch Polo in India

Volkswagen has finally put off all the speculations, Volkswagen will launch two cars – a hatchback and a sedan bases on its Polo platform in India. The polo based hatchback and sedan will hit the market in 2010. “The VW brand is currently developing two cars based on the compact car ‘Polo’ platform, which could be rolled out from our Chakan facility by 2010. One will be a hatchback and the other will be a small sedan,” Volkswagen Group brand communications head Kurt Rippholz said. Volkswagen has also confirmed that this new model will be called the Polo in India. As Volkswagen eyes 10% market share in next 5-6 year, it wants to compete with other manufacturers too. To price the Polo competitively the company is aggressively pushing for higher localization. “The car on the Polo platform will have about 50 per cent localisation to start with and eventually go up to 70-80 per cent,” Rippholz added.

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