Maruti to build stockyards for faster delivery

The car buyers who prefer Maruti hereinafter need not lament over delay in delivery. The company has initiated a move to curtail the wait period considerably by erecting stockyards across the country with an investment of Rs200 crore. As land for the one already has been bought by Maruti, the company’s first stockyard will come off in Bangalore in another six months. Maruti had to take this move as a result of long waiting period for some of its premium brands like Swift, Swift D’zire and Eeco which have more than 3-4months for delivery. The time gap is shrewdly exploited by the global players like Ford and Chevrolet with their small cars. Maruti’s plan is to start at least one such stockyard in each zone in the country so that customers can have the early delivery, said a company official. The main problem in satisfying the customers is the mis-match of the color choice preferred by the customer and the one available in the showroom, he added. When the stockyard commences to dump in huge numbers, the customers will get the choice fulfilled easily and Maruti will benefit out of repeated transportation. The proposed stockyard will be in the area spread to 25 acres which will also benefit the dealers from investing additional money for that land area. It is really a good Breakthrough by Maruti.

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