2010 will see the launch of Hyundai Santa Fe

The sporty atmosphere will be furthered with the launch of Santa Fe [images] from Hyundai this year. The car will be a CBU and is the replica of the global launch made in 200, said its MD. According to the Vice President (Mktg and sales) there won’t be clash of the Titans – between Santa Fe and Hyundai’s existing SUV Tuscon [images], since both hail from different platforms. The price of Santa Fe is yet to be revealed public, he added. The proposed small car, at 800cc, is under the progress stage and may be rolled down in the next year. The car will be leveled below Santro and already Rs800 crore has been shelled out for bringing this model.( Read: Hyundai Santa Fe Preview )

The company is so enthusiastic with the reception accorded to the latest variant i20. Hyundai is on the slot of facelift for all its models- Santro [images], i10 [images], i20 [images], Accent, Verna [images] and Sonata [images]. The target for this year is 5.25 lakh cars of which the domestic market will constitute 50%; the dealership too will be increased from the current 289 to 320 before this year end. The spread share of the market for Hyundai is 20.8% in the South which is aimed to be increased to 22% by the end of 2010. Explorations are on for new export markets like Vienna, New Zealand, Russia and Australia in addition to the existing 110 nations, he said.

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