Mahindra Two Wheelers Ltd. (MTWL), a part of the USD 17.8 billion Mahindra Group, today announced the availability of Mahindra MOJO and Mahindra Gusto 125 at the Canteen Stores Department (CSD) for the armed forces and ex-service men.
With this outreach, Mahindra Two Wheelers will bring their premium offerings closer to these special consumers thereby enhancing the overall brand experience in India.
Naveen Malhotra, Sr. General Manager – Sales, Marketing & Product Planning, Mahindra Two Wheelers said, “It’s always been our endeavour to enhance the overall brand experience for our customers. Offering the Gusto 125 and MOJO range under CSD is another step to provide one more reason for our customers from the armed forces and ex-service personnel to take home their favorite two-wheeler topped with exclusive offers.”
About MOJO
MOJO was one of the most well received motorcycles of 2015 – 2016 with critics and audiences conferring it 8 awards.
The awards won by Mahindra MOJO include:
- “Readers Choice Bike of the Year” at the Zigwheels Awards 2015
- “Motorcycle of the Year” at the Motorbeam Readers’ Choice Awards 2016
- “Bike of the Year: Jury Award” at the BikeDekho.com Awards 2016
- “Surprise package of the Year” at the 8th BBC Top Gear Magazine Awards 2015
- “Tourer Bike of the Year” at the Gaadiwaadi Readers’ Choice Awards 2016
- “Mid Segment Sports Bike of Year” at the Flywheel Auto Awards 2016
- “Value for Money Bike of the Year” at the Bike India Awards 2016
- “India Design Mark (IMARK)” award by the India Design Council in recognition of good design product excellence in 2016