HMSI,the Indian subsidiary of Honda plans to launch a 100-cc bike in the next financial year at a price of around Rs.45,000.The company also will launch a new scooter by this year end.The scooter will be 100 per cent localised.For the production of these two models,the company is investing an amount of Rs.400 crores.
Mr.N. K. Rattan,HMSI VP-Sales and Marketing informed that they will showcase a 100-cc bike at the Auto Expo in January and launch it next fiscal.He said they are looking to enter into the segment to consolidate their position.Already, they have a waiting period for two of their motorcycles in the country.
Rattan further said that they are investing in capacity expansion as their motorcycles have a waiting period.They expect to start production at their Rajasthan plant in early 2012 and the third plant in Karnataka by 2012.
HMSI sold 16.58 lakh units in 2010-11 and is targeting sales of 21 lakh units this fiscal.Besides, strengthening its product portfolio, the company is also mulling plans to increase its dealership network.For that,the company plans to add another 300 outlets by next fiscal in addition to the present 1220 outlets.