Bajaj Auto introduces the All-New 2018 Edition Pulsars – The Black Pack

Bajaj Auto Ltd, India’s leading motorcycle company selling in over 70 countries, has introduced the Black Pack Pulsar edition across the Pulsar 150, 180 and 220F range. The uniquely styled edition has been launched to celebrate achieving 1 core sales by Pulsar worldwide.

Commenting on the introduction of the Black Pack Pulsar edition, Mr Eric Vas, President – Motorcycles, Bajaj Auto Ltd said, “Pulsar has been India’s No.1 Sports motorcycle brand in the country since its launch in 2001. Bajaj Pulsar is sold in over 25 countries worldwide and is market leader in most of them. We are proud to have achieved the milestone of 1 crore Pulsar customers around the world. To commemorate this achievement, we present the unique Black Pack edition.”

The new edition combines premium black paint coupled with matte grey highlights and white alloy wheels offering a sporty, modern and aggressive look that appeals to the dynamic Pulsar rider.

Product Features:

Pulsar Variant Key Highlights
 

The Black Pack Edition – Pulsars

·     White Alloy Wheels

·     New & Stylish Decals

·     Premium paint and decal finish

·     Satin Chrome exhaust cover

 

ISUZU D-MAX Reefer Concept vehicle showcased at the India Cold Chain Show

Isuzu Motors India Private Limited (IMI) is showcasing the new ISUZU D-MAX Reefer and Dry Box applications at the India Cold Chain Show, being held at the Bombay Exhibition Centre in Mumbai, between 12th-14th December, 2017. The new D-MAX Regular Cab (cab-chassis variant), powered by a 78 hp 4 cylinder, 2.5 ltr Common Rail Turbo Intercooled Diesel Engine, offers enhanced efficiency and promises superior quality of transportation for cold-chain operators.

ISUZU’s world renowned D-MAX pick-ups have been gaining phenomenal traction in India and has been addressing the key requirements of LCV customers in terms of performance, quality and reliability, thus maximizing their business returns. Designed to meet the growing demand for modern and efficient cold-chain transportation in India, the new D-MAX pick-up promises higher ‘value for money’ to the operators. The new Reefer body (Fruehauf Mahajak) on the D-MAX is made using the ‘sandwich’ process with light-weight aluminum and hi-quality extruded polystyrene (XPS) material, ensuring better thermal stability and higher payload.

The ISUZU D-MAX Regular Cab, a single cabin pickup, is a tough, powerful and reliable workhorse that is globally known for its performance and long life durability. The Regular Cab is available in both flat deck and cab-chassis variant. The cab-chassis variant is an ideal vehicle to build reefer containers for cold-chain transportation, enabling efficient movement of dairy products, perishable goods, pharma products etc. The cab-chassis variant can also be customized for special purpose applications in the logistics and allied business requirements.

Volkswagen announces first ever 72hrs The Big Rush carnival

Volkswagen, Europe’s leading car manufacturer, today announced its first ever 72 hrs – ‘The Big Rush’ customer benefit carnival across its network. This Big Rush will include a slew of attractive offers for its customers across the select model range of the Polo, Ameo and Vento.

Additionally, customers can also benefit from assured gold coin, attractive exchange, loyalty and service support offers on the purchase of these carlines. All the customers under The Big Rush can also benefit from special finance schemes, special pricing on motor insurance, assured gifts on test drives and other attractive offers on value added services.

To add to the convenience of the customers all Volkswagen showrooms will be operating for extended hours during the 3-day carnival. The Big Rush 72hrs carnival will be supported by a print, radio and digital campaign.

Service support includes attractive offers on:

Extended Warranty
Roadside Assistance
3M car Enrichment treatments
Wheel Alignment and Balancing

Farmtrac unveils Global Tractor Series designed by Studio F. A. Porsche

Farmtrac Tractors Europe, leading International tractor producer, today unveiled its latest global tractor portfolio ranging from 20-120 HP, at Agritechnica 2017, including the first electric tractor produced by Indian parent company Escorts Ltd.

Named NETS (New Escorts Tractor Series) the newest Farmtrac tractors are fully compliant with EPA Tier 4 emission regulations, and designed with simplicity for farm applications at each power level. Styling by Studio F. A. Porsche brings the range a unique blend of style and comfort, providing a complete new look and aesthetics for today’s global farmers.

The range includes the flagship NETS models, offering power ratings from 70 to 90 HP; compact tractors in 22 to 30 HP options; crossover tractors designed to appeal to both on-farm and haulage applications, and tractors with cabin options for added driving comfort.

Today at Agritechnica, Farmtrac also introduced EPA Tier 4 emission regulations compliant CRDi engines, previously limited to cars and naturally-aspirated machines, which the company says will meet customer demands from the United States, Europe, Latin America, Africa and ASEAN countries, as well as the growing numbers of ‘new generation’ farmers in its domestic Indian market.

In the shape of the Farmtrac 26E, the company also provided a glimpse of its future intentions: the eco-friendly electric tractor is the first such tractor to be developed and built in India, the world’s largest tractor market where the annual demand for tractors is seeing double-digit growth. Although still in development, the full production version is expected during 2019.

Speaking on the launch at Agritechnica, Nikhil Nanda, Managing Director, Escorts Ltd, Holding Company of Farmtrac Tractors Europe said:

“Farmtrac is extremely proud to launch the electric tractor concept. It’s a display of our innovative approach to engineering, offering India’s best to the world. New mechanised farming products and solutions are essential for meeting the global demand for greater food production.”

Ravi A Menon, Chief Executive Officer, International and Emerging Businesses, said:

“For the New Escorts Tractor Series (NETS) we are extremely proud to have had the involvement of Studio F. A. Porsche, creating an altogether new user experience in comfort, ergonomics and precision farming.”

Rajiv Wahi, Head, International Business, said:

“At Farmtrac, we’re committed to technological innovations and building smarter and more efficient technology. Farmtrac Tractors Europe today offers farm solutions for farmer demands across all price points and technology applications, globally.”

The new tractors include:

1. FT 26: FARMTRAC 26 – EU, Rest Of World (ROW)
2. FT 30: FARMTRAC 30 – ROW
3. FT 6045: FARMTRAC 6045 – EU
4. FT 6050 C: FARMTRAC 6050C – EU & ROW
5. 6075 CRDI: FT 6075E – EU, USA
6. FT 690
7. FT 9120
8. Electric Tractor: FARMTRAC 26 E

Avantura Choppers launches India’s first 2000cc chopper style motorcycles

Avantura Choppers, India’s first premium chopper motorcycle brand announces the launch of its first two models, the Rudra & Pravega. With 2000cc displacement, these made-to-order marvelous machines will take pre-bookings starting from the India Bike Week 2017 with each motorcycle being personalized for its rider. These production grade masterpieces will be fully certified by the ARAI at the time of delivery and priced at INR 23.90 lakhs for the Rudra and INR 21.40 lakhs for the Pravega (ex-showroom, Mumbai).

Avantura Choppers has roped in the legendary Kevin Alsop (Founder of Big Bear Choppers, USA) as the Chief Design Engineer of the brand. Kevin, considered an ultimate global authority on choppers, has designed the Rudra & Pravega to create the original chopper experience for Indian riders, considering every detail to suit local riding conditions. The newest motorcycle brand from India, Avantura Choppers has set-up strategic partnerships with global manufacturers like S&S Engines, Beringer braking systems, Primo suspensions, Mustang seats, Kellermann lights and Avon tires to be OEMs for their world-class product line.

Avantura Chopper motorcycles, curated for connoisseurs, are an extension of one’s personality, designed to invoke the emotion of owning the world, driven by passion, speed, determination and power. The brand name originates from the words Avanindra and Tura in Sanskrit. Both Rudra and Pravega have specially crafted geometries with similar base design engineering, giving Indian motorheads the best-in class chopper experience. Rudra means ‘the ultimate roar’ and signifies a raw enchanting power, brought to life by its majestic body type, technical configuration and compelling road presence. Drawing from the words ‘Pravah’ and ‘Vega’ in Sanskrit, Pravega stands for ‘a tryst with the wind’. Both models are the perfect balance between power, agility, speed and grace, all in a beautifully designed unique package.

Speaking about the launch of the first two models, Gaurav A Aggarwal, Founder & CEO of Avantura Choppers said, “The Rudra & Pravega are our first two models offering the Indian rider, an unparalleled biking experience. We set out to manufacture a product from the ground-up, which maintains the highest standards of production quality while ensuring a mind-blowing ride. It is my firm belief that the evolving riding community will find that we have done justice to our ambition.”

Adding to the above, Vijay Singh, Co-founder & CRO of Avantura Choppers said, “Our motorcycles are symbols of power and panache, packaged in a unique design and personalized to suit the comfort of its rider. We can’t wait to hit the road and draw insights from the experience of our consumers.”

Elaborating on the brand, Amitabh Biswas, Founding Partner & CMO of Avantura Choppers said, “We are proud to be the first premium motorcycle brand from India and the newest in 33 years. Pioneering this revolution, Avantura Choppers will be the next glorious chapter of the Make In India story. We will reach out to our TG directly through their circles of influence and frequently in their environments of relevance, to immerse the brand in their eco-system. We look forward to meeting a lot of people at the forthcoming India Bike Week”.

Ford launches 2017 EcoSport at Rs. 731,200

Ford India today introduced its stylish, powerful and connected new EcoSport priced at INR 731,200.Ford India today introduced its stylish, powerful and connected new EcoSport priced at INR 731,200.

The new EcoSport has been comprehensively redesigned with more than 1,600 new parts, featuring rugged new looks, sleek interior makeover, a raft of ingenious technologies and a new engine, offering more power & efficiency.

“The new Ford EcoSport comes with a formidable combination of Fun, Style and Technology,” said Anurag Mehrotra, president and managing director, Ford India. “With its best-in-class power, safety, convenience and value proposition, it delivers significantly more at the same price. It is another game-changing product from Ford that, like its predecessor, raises the bar for compact SUVs.”

Style on your side

The new EcoSport builds on the dynamic appeal of its predecessor, starting with a reshaped front, and a large upper trapezoidal grille and lower grille that make it unmistakably a member of the Ford family of SUVs.

The sculpted hood features a wider central dome for a more muscular appearance. A continuous line running from the beltline along the edge of the hood accentuates sleek new headlamps with LED daytime running lights.

Bold fog lamps complete the face of the EcoSport and give it an edgier, more aggressive look. New Ford EcoSport will feature bigger 17-inch alloy wheels with top-of-the-line Titanium+ variant for better control and even more aggressive stance

The design is both bold and functional: Ford’s design and engineering team spent more than a million hours studying computer fluid dynamics, and more than 200 hours in a wind tunnel refining the aerodynamics of the new EcoSport.

Fun on your side

Delivering Ford’s fun-to-drive DNA in the new EcoSport will be an all-new three-cylinder 1.5-liter Ti-VCT petrol engine that’s smaller, lighter and efficient. The new petrol engine will deliver segment best 123 PS of power & 150 Nm of torque with a 7% reduction in CO2 emissions and outstanding fuel efficiency of 17 Km/L.

In addition to a five-speed manual transmission, Ford is also offering the petrol engine with an all-new six-speed automatic transmission that offers smooth, precise shifts across all powertrain options. A new, sportier steering wheel features first in segment paddle shifters.

For diesel lovers, the new EcoSport will also be offered with Ford’s trusted and reliable 1.5L TDCi diesel engine that delivers best-in-class 100 PS power and fuel efficiency of 23 Km/L. The diesel motor will come strapped with a five-speed manual transmission.

Technology on your side

The new EcoSport features Ford’s in-car infotainment system, SYNC 3, which allows drivers to control their entertainment, climate settings, as well as their connected smartphone, all with conversational voice commands.

This latest edition of Ford’s globally renowned in-car connectivity system is Apple CarPlay and Android Auto compatible. This allows drivers to make phone calls, access their music, send and receive messages, get directions and more, all while staying focused on the road.

Not just connectivity, the new EcoSport is replete with several technologies to make the drive a lot more convenient, including rain-sensing wipers, automatic headlamps, cruise control, hill launch assist and rear-view parking camera.

Space on your side

The new Ford EcoSport’s interior is emotive and user-centric, inspired by smart devices and tablets in keeping with today’s modern driving habits. It features large and conveniently placed knobs that for adjusting volume, temperature and fan speed.

A broad range of other controls have been integrated into a visually appealing and intuitive eight-inch touchscreen, featured for the first time in EcoSport. With minimal buttons and controls, the floating screen has been placed closer to the driver’s line of sight, helping them keep their eyes on the road.

Ergonomic design contributes to a spacious and premium feel. A centrally located media bin makes it easy to stow a smartphone while charging. Designed to accommodate a phone as large as an iPhone 7 Plus, the bin comes with two illuminated USB ports.

The media bin is one of 27 compartments throughout the EcoSport’s cabin, offering convenient places for coffee cups, bottled drinks, sunglasses and umbrellas. Fold-flat rear seats maximise rear cargo space for urban shopping sprees.

The boot offers flexible cargo space with an innovative adjustable floorboard which can be mounted on two designated slots to split the boot into different compartments, based on a driver’s need.

Across three adjustable positions, the boot space serves from being a load floor for maximum storage to a secure storage area beneath the floorboard to keep valuables, only to end up creating a cargo floor that lines up with the fold-flat second-row seats.

Safety on your side

Continuing its lead on safety, new Ford EcoSport will be the only vehicle in the segment to offer up to six airbags. Dual front driver and passenger side airbags along with Anti-Lock Braking System (ABS) will be offered as standard equipment across all variants.

The new EcoSport will also feature Ford’s globally-renowned Emergency Assistance, a potentially technology that calls emergency services from a paired phone to ensure help is always within reach.

The compact SUV has been built strong using high-strength steel and will feature a host of safety features including emergency brake assist, traction control system, impact absorbing door panels and steering wheel among others.

The new Ford EcoSport is available in five trims with seven colour options – Lightning Blue, Canyon Ridge, Race Red, Diamond White, Absolute Black, Moondust Silver and Smoke Grey.

Ford EcoSport Price List | Petrol Manual

Variant New Ford EcoSport
Ambiente INR 731,200
Trend INR 804,500
Titanium INR 917,700

Ford EcoSport Price List | Petrol Automatic

Variant New Ford EcoSport
Trend + INR 934,100
Titanium + INR 1,099,100

Ford EcoSport Diesel Price List

Variant New Ford EcoSport
Ambiente INR    801,700
Trend INR    871,000
Trend + INR    910,600
Titanium INR    985,900
Titanium + INR 1,067,300

Royal Enfield unveiled the all new Interceptor INT 650 and the Continental GT 650

Reviving its rich twin heritage, Royal Enfield, the global leader in mid-size motorcycle segment (250-750cc), today unveiled its ground-up modern twin motorcycles the Interceptor INT 650 and the Continental GT 650 at the EICMA Motor Show, Milan.

The Interceptor INT 650 ushers in the idea of the 1960’s fun, relaxed motorcycles from the sun-drenched California beaches. With its classic tear-drop shaped fuel-tank, quilted twin-seat and distinctive wide braced handlebars, the Interceptor INT 650 looks every bit the stunning Roadster that it is. An all-new, dedicated steel-tube cradle chassis makes the Interceptor INT 650 an easy-going, versatile motorcycle which is perfect for riding in the city, as it is for a leisurely weekend cruise. The wide-braced handlebars offer comfortable ergonomics and a confident and commanding riding position, allowing the rider to make the most of the agile chassis. The motorcycle is equipped with classic 18” front and rear Pirelli tyres and twin shock absorbers, along with front and rear disc brakes with ABS. A ground clearance of 174mm and a seat height of 804 mm, ensure that the Interceptor INT 650 gives a superlative riding experience.

The twin motorcycles are powered by the first modern Royal Enfield 650 twin engine. This new platform is a single overhead cam, 8 valve, air/oil-cooled, 648cc parallel twin, producing 47bhp and 52Nm. The engine has a strong low and mid-range performance, retaining the Royal Enfield character of accessible torque through the rev range. Also new to the Royal Enfield Interceptor INT 650, is the six speed gearbox, especially developed for this motorcycle. The gearbox is augmented by its ‘slip/assist’ clutch, that facilitates easy riding in traffic with a light feel, and prevents wheel-hop when downshifting gears – also a first for Royal Enfield. The chassis has been developed from the ground up by the team at Royal Enfield’s UK Technology Centre, and Harris Performance. It has been engineered and fine-tuned for enhanced agility that can handle different terrains and speeds with ease while retaining the period classic style.

Introducing the Interceptor INT 650,Mr. Siddhartha Lal, CEO Royal Enfield said, “The Interceptor INT 650 carries forward the Royal Enfield legacy into the 21st century. While in its essence it retains the design and old-school character, it has all the underpinnings of a modern machine. It combines agility, usable power, excellent ergonomics and style in an unintimidating manner. However, the Interceptor INT 650 is more than the sum of its parts; it is great fun to ride and brings a smile on your face every single time that you ride it.”

In addition to the Interceptor INT 650, Royal Enfield also showcased the ground-up, all new Continental GT 650. The motorcycle retains its central cafe racer character while bringing in new engineering and design improvements. It shares its engine, chassis and running parts with its twin, the Interceptor INT 650, while offering completely different ergonomics and style. The motorcycle has an eager, front-leaning stance that gives it a sporty look and a speedy form. The Continental GT 650’s ergonomics offer easy reach to the mid-level handlebars, for an optimum blend of steering feel and comfort with no compromise to its 12.5L fuel tank capacity. Like the Interceptor INT 650, the Continental GT 650 sports disc brakes front and the rear with ABS. The upswept exhaust and rear-set footrests give the motorcycle plenty of lean angle, essential for any true cafe racer. The single seat, sculpted tank, and clip on bars complete the authentic look. The rider feels ‘one’ with the machine, whether commuting on city roads, or scraping knees down their favourite backroads and twisties.

Talking about Continental GT 650 as his personal favourite, Rudratej (Rudy) Singh, President, Royal Enfield, said, “The GT has been an iconic motorcycle in Royal Enfield’s portfolio. Since its launch in 2013, the Continental GT has helped the brand strengthen its position in mature motorcycle markets across the world. In its new avatar, the Continental GT 650 is the absolute definitive cafe racer that will be loved by discerning riders across the world.”

“Being authentic, accessible and creating motorcycles that are evocative, is at the core of all things we do. As a brand, we encourage our riders in their journey of self-expression and exploration. It is this idea that they relate to, even before they buy our motorcycles. The new 650 twins will help us strengthen this proposition further”, Rudy added.

Talking about the significance of the new twins in Royal Enfield’s global foray, Siddhartha said, “Royal Enfield aims to lead and expand the mid-weight (250-750cc) motorcycle segment globally. The Royal Enfield Interceptor INT 650 and Continental GT 650 will help grow this segment. While for our large customer base in India, the new 650 twins will be a compelling upgrade, we believe it will attract customers from other developing markets in SouthEast Asia and Latin America to graduate to the middle weight segment. In addition, the 650 twins will offer a very evocative option to customers in mature motorcycle markets such as Europe, Australia and North America. For us, this marks the beginning of a new chapter at Royal Enfield“

Both the Continental GT 650 and the Interceptor INT 650 will be available in variety of colourways and two distinct styles – Standard and Retro Custom. A total of 11 options have been developed with the objective of appealing to the discerning heritage seeking rider, just as much as the modern rider seeking a classic motorcycle. While the Standard range of colourways take inspiration from the motorcycles of the 50’s and 60’s, the Retro Custom range is a bolder version of graphics and colours. The stunning Interceptor INT 650 in Orange Crush and the Ice Queen Continental GT 650 were displayed at EICMA today

Talking about the development process of the motorcycles Mr Simon Warburton, Head of Product Development at Royal Enfield said,“The new 650 twin engine and the motorcycles have been developed at Royal Enfield’s new UK Technology Centre with collaboration with the engineering and design teams in Chennai, India. The entire platform, including the engine and chassis, has undergone rigorous testing and validation process during the development programme at world-class proving grounds with professional riders. It has been subjected to lab and bench tests, in addition to being tested on race tracks and public roads. With over one million kms of testing prior to production, more than 70 different tests have been conducted on the vehicle and individual chassis components. Modern CAE techniques and CAD systems have been applied during the development of the chassis and comprehensive data logging and analysis have been undertaken. The gearbox has undergone extensive test miles, resulting in an optimum shift feel, reliability of engagement, quiet notch-free selection and perfect ratio spacing. These motorcycles have been tested for real world riding conditions in both Europe and India”

Suzuki Two-Wheelers cruises in with 155cc INTRUDER – India’s modern-cruiser

A new era of the ‘Suzuki Urban Brotherhood’ is set to begin. Announcing its foray into the cruiser-segment, Suzuki Motorcycle India Private Limited (SMIPL), a subsidiary of one of the world’s leading two-wheeler manufacturers – Suzuki Motor Corporation, Japan (SMC); today launched the new 155cc INTRUDER. With a unique luxurious styling that draws inspiration from Suzuki’s legendary INTRUDER lineage, the new INTRUDER is India’s modern cruiser.

Speaking at the launch, Mr. Satoshi Uchida, Managing Director, SMIPL said, “The birth of INTRUDER in 1985 gave the world – a modern cruiser. Today, Suzuki is proud to bring the same INTRUDER lineage, revered worldwide for its unique styling and performance to India. We are committed to offering our young customers new premium products that are high on quality and technology, yet retain the inherent sportiness and youthfulness of the brand Suzuki.”

Mr Sajeev Rajasekharan, Executive Vice President, Sales & Marketing, SMIPL said, “The cruiser market in India has been on the path of continuous growth for the last few years. As a modern cruiser, the new INTRUDER offers riders a blend of premium appeal and distinctive-style. With its futuristic features like ABS, the new INTRUDER fulfills your daily commuting needs, while its great road-handling capabilities make the weekend ride with your brotherhood of bikers enjoyable and exciting as well.”

The INTRUDER, true to its modern badge, compliments with futuristic features like a standard ABS, a fully digital instrumentation, SEP engine with superior riding performance. In the looks department, it carries forward the lineage of the legendary INTRUDER with flowing character lines, big-bike like shrouds, and a distinctive twin exhaust that stands-out. Its low and long styling, with a long wheelbase, and a low seat makes both your daily commute and the weekend ride exciting with an attitude!

The new INTRUDER is available in two colours – Metallic Oort/Metallic Matt Black No 2, and Glass Sparkle Black/Metallic Matt Titanium Silver; and is priced at INR 98,340 (ex-showroom, New Delhi).

Piaggio expands its partnership with (RED) to fight AIDS in India

Piaggio and (RED) are proud to announce an expansion of the partnership with the launch of the (VESPA)RED in India. To be launched only in the Indian Market, every sale of the (VESPA)RED will generate money to finance Global Fund grants that support the fight to end AIDS in India.

Vespa, a model born to celebrate the beauty of a mode of transport that has achieved legendary status, was the first (RED) partner to bring an automotive product to market. The partnership was first unveiled at a Global Fund event attended by Bill Gates and Government Minsters in Rome in June 2016.

(RED) has been raising money and awareness for the fight to end AIDS since 2006, generating more than $475 million dollars to date with a focus on supporting Global Fund grants. For the first time, money raised through sales of all (VESPA)RED products in India will go to support Global Fund grants right in India – programs with a specific focus on ensuring that HIV+ women have access to the services they need to ensure their babies are born HIV FREE. Each (VESPA)RED sold can provide more than 165 days of lifesaving antiretroviral medication – medication that can help keep a pregnant mother alive and prevent her from passing the virus to her unborn baby.

Throughout its history, Vespa has been surpassing a bike’s core function as a simple and elegant vehicle and turning it into an extraordinary testament to its time, interpreting societal change and evolving accordingly. As such, funding an international project of such high social sensitivity is wholly consistent with Vespa’s values and DNA.

Vespa is proud to be paving the way in India in support of (RED)’s global fight.

Background on HIV/AIDS in India:

Despite enormous progress, there are still 2.1 million people living with HIV in India – of whom, 40% are women and 7% are children. In 2016, 80,000 people were newly infected with HIV (more than half of whom were women and teenagers), representing a 38% decline in the past decade.

According to the Global Fund, by the end of 2014, 9.7 million pregnant women were counseled and tested for HIV in India. However, 66% of pregnant women were still in need of HIV counseling and testing services.

Global Fund Grants in India, Goals:
• Reduction of new HIV infections with 50% of 2007 Baseline of NACP III; and
• Provide comprehensive care and support to all PLHIV and treatment services for all those who require it

Royal Enfield introduces two new variants of Classic 350 and 500 in contemporary colours – Gunmetal Grey and Stealth Black

Royal Enfield, the global leader in mid-size motorcycles, today introduced two new colour variants of its bestselling motorcycle variant, Classic – Gunmetal Grey in 350cc and Stealth Black in the 500cc variant. Sporting these contemporary shades in stylish matt finish, the aesthetically designed motorcycles come equipped with both front and rear disc brakes, adding to the responsiveness and manoeuvrability.

These two new variants will resonate with the new-age riders’ sense of style, while they continue to embrace the pure motorcycling experience. Carrying the rich legacy forward, Royal Enfield continues to refresh its flagship classic series which has witnessed phenomenal success since its launch. Being the pioneers in the mid-sized motorcycle segment, Royal Enfield, with its authentic British pedigree, has the biggest market share in this space.

Introducing the new motorcycles, Mr. Rudratej (Rudy) Singh, President, Royal Enfield said, “We try to stick to doing things that are authentic. In that spirit, the new Gunmetal Grey and Stealth Black variants of the Classic are an ode to our riders and their journeys. It is an authentic expression of self and a celebration of the dark and the spirit of the various shades of night when a rider reminisces the day gone by and the day that is to unfold. We are confident that this will resonate with riders and aspirants who believe in what we believe. Pure Motorcycling. With these new Classic additions riders have more ways to tell their story”

Introduced in 2008, the Royal Enfield Classic is designed on the lines of the J2 and it is a tribute to the retro look of British motorcycles in the post-World War II era. The Classic retains the quintessential classic British styling of the 1950s; simple, harmonious, proportioned and finished. Powered by Royal Enfield’s 350cc unit construction engine (UCE), front & rear mudguards, the headlight casing, the fuel tank, the oval tool box, the exhaust fins, the speedometer dials, the single-seat spring saddle, tail light assembly and the headlamp cap, all these conform to the native imagery of British motorcycles in the aftermath of World War II

The motorcycle will be available at an on-road price of Rs.1, 59,677 for Classic 350 cc Gunmetal Grey and Rs. 2, 05,213 for Classic 500 cc Stealth Black in Chennai.