Mitsubishi to launch Evo X and new Pajero

The successful Japanese car maker Mitsubishi is set to launch new models – Evolution series and a new version of Pajero- by this the company aims to boost its sale to double during this fiscal. The company is in a tie-up with Hindustan Motors and is on the process of making thesale of 10000 units during the 2011-12 fiscal. The earlier fiscal saw the company securing the sale of 2200 units. The new series comes after the recent launch of Outlander; the new Pajero is expected to hit the market during the end of this fiscal, said the executive VP of Hindustan Motors.

Mitsubishi has been in India for the last decade with high portfolio and is eyeing on increased presence in the passenger car segment. The new series of Evolution was supposed to have launched last year but the company withheld due to global economic fall. The recently launched Outlander comes under the Bharat Stage IV norm with a 2.4 lit petrol engine. The target for this car is 80 units per month supported by the new machine. The existing model has monthly volume of 35-40 units. The ultimate target of the company for this car is 300 units a month and the price tag is Rs19.95 lakhs which means costlier than the existing model by rs70000. With the launch of new Outlander and new versions, the company seeks to secure a sale of 10000 units. The range from Mitsubishi includes Lancer and Cedia, Pajero and Montero and is dealt by 40 dealers spread across India.

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