{"id":14548,"date":"2011-06-21T15:46:59","date_gmt":"2011-06-21T10:16:59","guid":{"rendered":"http:\/\/www.vicky.in\/blog\/?p=14548"},"modified":"2011-06-21T15:49:45","modified_gmt":"2011-06-21T10:19:45","slug":"fiat-to-revamp-indian-strategy","status":"publish","type":"post","link":"https:\/\/www.vicky.in\/blog\/fiat-to-revamp-indian-strategy\/","title":{"rendered":"Fiat to revamp Indian strategy"},"content":{"rendered":"<p>In order to reinforce the sales drop,Fiat India plans to redo its product and  distribution strategy.Recently, the top\u00a0officials from its Italian parent  have visited India to assist the Indian management rebuild Fiat&#8217;s brand\u00a0in the country.<\/p>\n<p>Hence the Italy based Fiat has aspired to launch three  new cars in India.One will be a facelifted Punto,an upgraded version of Punto  and the third one will be a new small car.<\/p>\n<p><a href=\"http:\/\/www.vicky.in\/blog\/wp-content\/uploads\/2011\/06\/fiat_linea.jpg\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-14551\" src=\"http:\/\/www.vicky.in\/blog\/wp-content\/uploads\/2011\/06\/fiat_linea.jpg\" alt=\"\" width=\"400\" height=\"242\" srcset=\"https:\/\/www.vicky.in\/blog\/wp-content\/uploads\/2011\/06\/fiat_linea.jpg 400w, https:\/\/www.vicky.in\/blog\/wp-content\/uploads\/2011\/06\/fiat_linea-300x181.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>The sales of the current  products of Fiat India namely Punto and Linea are also getting decreased  slowly.Currently,Fiat is in discussion with dealers to set up separate  showrooms so that the Fiat brand gets an identity of its own.<\/p>\n<p>Fiat cars  are currently sold in India through the Tata Motor dealerships.A senior official informed  that although Fiat India will look at separate showrooms,Tatas will continue to  support the marketing efforts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In order to reinforce the sales drop,Fiat India plans to redo its product and distribution strategy.Recently, the top\u00a0officials from its Italian parent have visited India to assist the Indian management rebuild Fiat&#8217;s brand\u00a0in the country. Hence the Italy based Fiat has aspired to launch three new cars in India.One will be a facelifted Punto,an upgraded &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.vicky.in\/blog\/fiat-to-revamp-indian-strategy\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Fiat to revamp Indian strategy&#8221;<\/span><\/a><\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/14548"}],"collection":[{"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/comments?post=14548"}],"version-history":[{"count":3,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/14548\/revisions"}],"predecessor-version":[{"id":14550,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/14548\/revisions\/14550"}],"wp:attachment":[{"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/media?parent=14548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/categories?post=14548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/tags?post=14548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}