Ford Figo launched in India
Posted at September 23rd, 2009 under Ford | 12 Comments »
A new supermini, the Figo has got release by Ford for the Indian market. And the car is basically a earlier generation Fiesta with the front-end of the present model.

Ford’s new Figo shows how serious the company are about India. It shows the company’s commitment to compete with great products in all segments of this car market. Also the company is positive that the Ford Figo will be a product that Indian consumers really desire and value, said Ford president and CEO Alan Mulally.

Moreover, the supermini segment is the major and most vital in India. And the investment at the Chennai plant will increse its output to 200,000 units for a year.
The president and managing director of Ford India, Michael Boneham said,the company is positive that the new Ford Figo will be really striking to Indian car purchasers.

Also it is tough with the present market giants and provide a great value story for our patrons. The company considers that the Ford Figo is a big game-changer for Ford and in India it will assist to make over the brand into a volume player.
See More
Ford unveils Figo
Ford Figo Live Pictures
Ford Figo Launch Coverage: Promo video of Figo
Comments (12)

FIGO seems to be good but shouldn’t go away like FUSION
after test drive i can comment.
Whats the price?
Specs?
Awesome …model…cool like a name
Hi,
I have driven this, once you drive you would feel Jazz as rubbish!
Its a superb car, and if its priced equivalent to swift then …!!
The car looks very good in the front but the back is just the replica of Fords earlier car “Ford Fusion”. Perhaps they could have given some more concentration on the rear end of it. but overall it looks good and people will be going for ford figo when it hits the market…
This car looks pretty decent in the front but the rear end design id just the same as ford’s earlier car “fusion”. perhaps they could have changed the design in the rear end also. Its very early to predict on the car.You have to consider the performace part also with its looks.. so my guess is that people will defiitely go for this car in india.
i m too excited @ this car
its looks good
only things that ford should concentrate is on its interior i personaaly thik that fords interior r boaring & monotonous
figo,s interiors should be new trade setting in the indian market @ hachbak cars
The FIGO should have the following to outsmart the competition:
a) a very stripped down diesel version (i.e. without power windows, body coloured bumpers, nonmetallic colors, no wheel caps, no central locking, no music system, etc): so as to reach almost all the customers.. a customer can upgrade later when he earns the money for the same.
b) they should also provide big side claddings & stickers as accessories
c) they should provide the Figo with bigger tyres and rims, so as to have a better offroad ability, i.e. atleast 185 mms ground clearance and larger under carriage clearance.
d) the rear seats should be folding seats
e) maximum no. of colors should be offered
f) more style options in alloy wheels & front and rear guards as accesories
g) Ford should concentrate on diesel Figos.
h) Big service intervals like the fiat punto
[...] dare the likes of Suzuki, Hyundai (i10), GM’s Aveo UV-A, Tata’s Indica, Fiat’s Punto, Ford Figo and Toyota’s new small car. Small car segment is the fastest sector with 2.5 lakh cars being sold [...]
[...] media reports claims that Ford will showcase the Figo and Nissan will unveil the india specific small car Micra at the 2010 Auto Expo. We too expected [...]
Ford has done a gr8 job…Superb looks…Nothings misng in this car…!