Toyota will start firing on all cylinders with the launch of new small cars by end 2010 or early 2011.\u00a0 To enhance its presence in the small car market, Toyota is again thinking on introducing Daihatsu brand in India.However the Daihatsu launch will very much depend on the outcome of the Toyota’s small car. The Japan\u2019s largest car maker and Osaka\u2019s origin, Toyota is a popular brand being sold in more than 100 countries. Having witnessed the successful run of small cars in India, Toyota is closely monitoring the run of other companies particularly Maruti. Toyota is yet to firm its foot in India with its present 3% share; however, the company has a strong hold globally. The Indian joint venture with Kirloskar has made Toyota to expand its sales version and has allocated Rs3200 crore for a new plant in Karnataka exclusively for the small car segment. The company has sidelined its show of two of its premier models \u2013 Lexus and Prius \u2013 on certain policy restraints. Toyota is planning to double its market share in another five years and the main feeding will be from the small cars, according to the company\u2019s Indian JV MD.<\/p>\n","protected":false},"excerpt":{"rendered":"
Toyota will start firing on all cylinders with the launch of new small cars by end 2010 or early 2011.\u00a0 To enhance its presence in the small car market, Toyota is again thinking on introducing Daihatsu brand in India.However the Daihatsu launch will very much depend on the outcome of the Toyota’s small car. The … <\/p>\n