{"id":11586,"date":"2010-05-28T09:42:57","date_gmt":"2010-05-28T04:12:57","guid":{"rendered":"http:\/\/www.vicky.in\/blog\/?p=11586"},"modified":"2018-02-28T13:53:30","modified_gmt":"2018-02-28T08:23:30","slug":"mahindra-mahindra-to-spread-its-wave-of-maximmo-in-the-south","status":"publish","type":"post","link":"http:\/\/www.vicky.in\/blog\/mahindra-mahindra-to-spread-its-wave-of-maximmo-in-the-south\/","title":{"rendered":"Mahindra &#038;Mahindra to spread its wave of Maximmo in the South"},"content":{"rendered":"<p>The wave of the LCV from M&#038;M has set in the zones of west and the north in India and the current sweep is directed towards the South. Already  the company has secured 25% share in this segment and the production at the Chakan plant is to be increased to 3000 units from the existing 2000 units a month. The all country launch of this truck will be on the lines of 0.5 tonne compact Gio. The company anticipates a growth of truck and mini-truck in its wing and seeks to secure 24-25% share with the launch of Maximmo during the end of this fiscal. Of these, the mini-truck is expected to grow by 30% (1.27lakh units in 2009-10 taking the toll of sale to 1.6 lakh units), said the company\u2019s Senior VP for Automotive sales.(<a href=\"http:\/\/www.vicky.in\/blog\/mini-truck-and-passenger-carrier-from-mahindra\/\">Mini-truck and passenger carrier from Mahindra<\/a>)<\/p>\n<p>The company has  a lot of confidence in this mini-truck segment which has an estimated worth of Rs4000 crore. There will be a counter against Tata Ace which is doing some excellent business-90% with the sale of 8000-9000 units per month. Other players in this category are Piaggio\u2019s Ape and Hindustan Motors. There is a heavy demand in the commercial vehicles in the country after a debacle in the Q2of 2008-09- a drop by 21.7%. but the growth now is by 38.3% as LCV has been the first to recover. The growth may be due to the advance booking made in the event of emission norm implementation. M&#038;M is all set to launch more models in this Maximmo platform, preferably CNG variant and a passenger vehicle to drive the brand image to overseas. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The wave of the LCV from M&#038;M has set in the zones of west and the north in India and the current sweep is directed towards the South. Already the company has secured 25% share in this segment and the production at the Chakan plant is to be increased to 3000 units from the existing &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/www.vicky.in\/blog\/mahindra-mahindra-to-spread-its-wave-of-maximmo-in-the-south\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Mahindra &#038;Mahindra to spread its wave of Maximmo in the South&#8221;<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[1384,338,2475,853,53,3243,460],"_links":{"self":[{"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/11586"}],"collection":[{"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/comments?post=11586"}],"version-history":[{"count":5,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/11586\/revisions"}],"predecessor-version":[{"id":24958,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/posts\/11586\/revisions\/24958"}],"wp:attachment":[{"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/media?parent=11586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/categories?post=11586"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.vicky.in\/blog\/wp-json\/wp\/v2\/tags?post=11586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}