The flirt between Nissan and Ashok Leyland is shrinking

The alliance between Nissan and Ashok Leyland is getting greased to better gear with the ensuing LCV in 2011 along with the van NV 200. The Vice-Chairman of Hinduja group claimed that the alliance will involve in framing the prospects of NV200 to be made available in passenger and goods carrier segments. The VP of Nissan Motor who also heads the Ashok Leyland Nissan Vehicles disclosed that the JV is good enough to carry out the commercial vehicles and it is time to concentrate on goods carrier while Nissan will look after passenger carrier. The launch is expected to severe the competition in Omni [images]/Winger sector with M&M too enacting its place in the mini-truck category. The JV’s initial move will be to deliver 150000 units per year until the second plant gets shape. The project will see its final shape once the land acquisition becomes well.

There are three products expected from this JV on this platform to boost the market share of 12-30%. Of these three products, Ashok Leyland will take care of two in its Hosur plant and Nissan will see the other one at its Chennai plant. Much deviating from the earlier commitment that the products will come off from the co-existing efforts of JV, now Ashok Leyland will involve in value segment while Nissan is to play on high end market share. The JV is making all out effort for exports and the launch in Middle East is sought in full swing. Nissan will employ Hover for distributing starting from South India, dealing with contemporary F24 units. This unit has trucks and buses under 5-7.5 tonne category which will have the power of 3-lit 4 cylinder common rail diesel engine meeting BSIII/IV norms.

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